Swimlane Marketplace: The Foundation of an Automation Community

There’s a great quote from Bill Gates that touches on a key point about platform products, “A platform is when the economic value of everybody that uses it, exceeds the value of the company that creates it.” This is the benchmark definition of a true platform product and one of the North Star goals for Swimlane Turbine.

Turbine is the leading AI-enhanced security automation platform that helps automation content creators realize real economic value. As a product organization at Swimlane, we support automation creators who use Turbine to not just generate useful automation for the broader community, but also to be able to monetize and reap the rewards for their work. This idea of community value generation and knowledge sharing is the long-term vision behind Swimlane Marketplace. Our customers, partners, and subject matter experts are already building the foundation of this automation ecosystem, keep reading to learn more about the Swimlane Marketplace today. 

Introducing Swimlane Marketplace

Swimlane Marketplace is the cybersecurity industry’s first full-stack modular marketplace for security automation. It serves as a knowledge hub for our current and future customers, showcasing an ever-expanding list of automation content. Types of automation content available in the Swimlane Marketplace include:

• Use Cases: We offer pre-built solutions for common SOC automation use cases like phishing, alert triage, and case management. These pre-built solutions apply industry best practices to combine all of the playbooks, applications, dashboards, and reports needed to automate the function. Marketplace solutions are vendor-agnostic by design, so they can be seamlessly implemented into any environment. 
• Extensions: Our collection of extensions supports the further enhancement of existing use cases based on your unique organizational needs. Using tools like AI-enhanced features, threat intelligence management, detection engineering, and collaboration solutions, it’s easy to constantly push the boundaries of how automation can benefit you. 
• Connectors: The Marketplace doubles as a diverse integration ecosystem that has a comprehensive list of pre-built connectors that are customizable and adaptable by design. If an integration you need is not built yet, you can request it and we will create it on-demand at no cost. 
• Widgets: One of the hallmark qualities of the Turbine platform is its highly composable and visual interface – widgets are the backbone of this experience. In Marketplace, you can browse through customized data visualization options for records or dashboards that can help provide actionable insights for your team. 
• Components: Modular and reusable components serve as the building blocks of all automation within Swimlane Turbine. The Swimlane Marketplace features a growing list of standardized components that offer a plug-and-play building experience in Turbine Canvas, the platform’s low-code playbook-building studio. 

Turbine customers can easily download all content showcased in Swimlane Marketplace through an in-platform library. The Turbine Library allows automation creators to install Swimlane-built content easily. Customers may also use the Turbine Library to store, back up, and share their custom content creations across tenants with full version control capabilities. 

The Value and Vision of Swimlane Marketplace 

A Knowledge Hub for Mature Automators 

For our large enterprise or MSSP customers, with highly technical teams that like to roll up their sleeves and build custom automation, the Swimlane Marketplace is a good resource to begin learning how Swimlane Turbine works. Here you can view the readily available Turbine building blocks like components, widgets, and extensions to understand how they come together to create highly custom and effective automation solutions. 

A Community for SOC Automation Beginners 

For customers with smaller teams that want to get up and running with automation fast, the Swimlane Marketplace provides a suite of end-to-end SOC automation solutions for functions like phishing & alert triage, threat intelligence management, and detection engineering. These Swimlane Solutions are designed to be vendor-agnostic, ensuring a plug-and-play experience for any environment. Pre-built solutions, components, and widgets may also serve as inspiration for custom use cases and automation applications that even new automators can build themselves.  

The Ecosystem Effect: Calling All Customers & Partners 

Now that you know what the Swimlane Marketplace has to offer today, and a glimpse into its community-driven future, we encourage you to join the bandwagon and become an active Turbine content creator. Our rapidly growing customer and partner communities are coming up with their innovative automation solutions every day. With engagement-centric marketplace capabilities on the horizon, now is the perfect time to get involved and contribute to building innovative solutions for real-world cybersecurity challenges. 

If you’re ready to learn more about how our AI-enhanced security automation solutions can help your organization, request a demo today!